The home release of the American remake of The Girl with the Dragon Tattoo featured DVD art that resembled a bootleg disc. This was to pay homage to Lisbeth Salanders’ hacker background.
The DVD art confused some consumers, making them believe they had, in fact, purchased a pirated copy of the film.
Best marketing ever.
Max was super confused when we rented it. Haha. I had to explain it to him…
The home release of the American remake of The Girl with the Dragon Tattoo featured DVD art that resembled a bootleg...
It’s funny because most DVDs don’t have any artwork on them now, making them look like SHIT.